The World Cup is huge. For TV, for YouTube and for everyone else who works in the world of media.
According to YouTube, the last FIFA World Cup accumulated over 10 billion views on YouTube.
That’s why the social media giant is tying up with some popular YouTube content creators to bring the tournament to our screens – to produce engaging shorts that will entertain viewers across the world.
Some of the creators the site is working with are: Deestroying, Jesser, Cheeky Boyos, Noor Stars and Rima.
Sample some content from Qatar that these stars are producing on #ShortsFIFAWorldCup
Apart from the list above, as the games edge towards the end…some other exciting young talent will also release shorts. Content creators Carter Sharer, Lizzy Capri, Ahmad Aburob, AboFlah and Saba7o Korah who will also have exclusive content from the semis and final matches.
You can also take part!
If you post a YouTube Short to the official FIFA World Cup Challenge song showing your transition into your matchday fit and your country love using the hashtag #FIFAWorldCupChallenge, users will be able to purchase the official 2022 World Cup T-Shirt for their country directly via YouTube Shorts!
